5 Golden Techniques to Grow Social Media Reach

Today, conducting business is not just about increasing productivity, but also gaining popularity on all social media tools. Various social media platforms, such as to gain mass popularity.

• Twitter
• Facebook
• LinkedIn
• Instagram etc

As the number of followers increases, you will be able to generate more leads for your organization. So, how would you be able to build a strong fan base on social media for your organization, any ideas? Yes, you can take help from social media optimization services, which deal with such things at a very professional level. You will need followers, who will like and share your posts and advertise on your behalf, but to reach that level, you need to target specific followers.

Here are 5 techniques that will help you build a popular fan base on social media and enable you to reach the right customers.

Identify your goals and audience:

If you have come into a business, you know that your products have specific customers. Therefore, as a business owner or marketing head, your main goal should always be to find the right customers and interact directly with them. To do this, you can use some important points, such as age, gender, or location, or you can offer the audience some attractive offers not only to follow you but to buy products from you.

To be a successful seller in any medium, you need to know what your customer wants from you. You can have social media marketing services to ensure that your advertising campaigns are reaching the right people as well as sending the right message to them.

Select the best platforms:

When you step into the e-commerce business, many questions arise automatically. One of the main ones is choosing the right platform to advertise your products, which will allow you to reach more people. There are many factors that you should be aware of, such as the best platform to market your products.

·         In what business are you in?

·         Do you want to target local or global customers?

·         Do you want to target any specific gender or age group?

If your target audience is young adults, you can only select social media tools like Facebook or Twitter or Instagram, but if you want to target older adults, you can also place an advertisement on paper or television. If your goal is to first target a local audience in Pune and then take on the global market, then you can do a social media agency in Pune.

Deliver Consistently and Strength of Influencers:

Having a great impact on people means that you are making your organization more trustworthy. The best way to do this is to build people-oriented content equally with product-oriented content.

In people-oriented content, you should focus on how your followers are using social media and how they regularly manage their content. You can use a realistic approach to how your products can change the lives of your customers, and more importantly, how it will leave its impact globally.

Grow & Engage Your Audience Measure Your Results:

Creating the most relatable content about your products is the most organic way to develop and engage your followers. For example, if you are into selling T-shirts, you will not post about the game or if you do, make sure that you can somehow manage to tag your products with it.

Be sure to measure your monthly or weekly or daily social media reach. If you notice that the number is decreasing, you have to assess it to prevent the number from decreasing.

Most Powerful Social Media Marketing Strategy for 2019

There isn’t one, but 5 of them! Social media has turned into a powerful business platform that works as a consistent spotlight for your products and services. It spreads awareness, and to a considerable extent, influences buyer decisions. Brainmine Tech, the most organized and focused social media company in Pune, brings the 5 most powerful social media marketing strategies for 2019 that would help take your product to newer heights, and also help you, as a business owner, to optimally leverage the benefits reaped out the use of social media as a business promotion platform. So scroll down to explore 5 powerful social media strategies for 2019.

5 Powerful Social Media Strategies for 2019

As the use of social media grows, its significance in people’s personal as well as professional spaces cannot be ignored. Today, nearly every individual who uses a smartphone goes live on social media after every 15-20 minutes, regardless, whether it is Facebook or Instagram or other social media platforms. Given the situation, it is necessary that business owners, irrespective whether established or startups must leverage social media as an effective business platform to mobilize the intended user groups, and thus build leads and prospects. So, here’s how you do it on social media! Let us find it out.

• The Human Effect

It’s all virtual, however, the effect of humanization while dealing with fellow human beings, outweighs almost every other strategy that is intended towards virtual business growth. As a budding brand name, it is imperative that you begin interactions right from your first follower and respond to his concerns in the most accurate and prompt manner. Users love when their concerns, amidst the growing content crowd, are responded to promptly. This creates an enduring human connection, which thus strengthens the social media brand of the image. Another way of creating the human effect is highlighting the stories of your team members, and relating them to the social media story of your own product.

• Social Television

While vertical videos are already in vogue – owing to the fact that most of us naturally hold our mobile phones in a vertical manner, social television is another channel that’s luring business owners to invest resources in promoting their brand. IGTV, introduced by Instagram is a leading example in this regard. This allows users (here, business owners) to create their own channels and post long videos, thus helping them create a dedicated platform for their own brand, and at the same time, helping users to focus and know the product in a better manner. So, if you look forward to leveraging social media as a platform to promote your brand, IGTV could prove worthwhile.

• Chatbots and Messaging Apps

Chatbots or messaging apps come in handy when users don’t wish to publicize their opinions or concerns. Subsequently, this gives an opportunity to brand promoters to personalize interactions with the users, and respond to their concerns in a detailed manner. Currently, only some have adopted this strategy. However, from the viewpoint of personalized service, this is something you can associate with your brand, and boost your product awareness and sales on the social media front.

• Live Video Streaming

Live videos are a great and vibrant way of connecting with users interested in your products and to intrigue the neutral ones. Users too love when a brand is streamed live on social media, and therefore, your brand would only strengthen through strong and timely execution of a strategy built around live video streaming.

• Virtual Reality and Augmented Reality

When you’ve got technology at your disposal, why not use it? 3D imaging and videos have always intrigued the audience, and which is why virtual reality and augmented reality have become an important component of the most effective and the best social media strategies across the virtual cosmos. Virtual and augmented reality, in simpler words, take users into a different world altogether, and in a way, the additional special digital effects, catch their fancy. These effects help users understand the product better, and therefore, also help them make an informed decision while buying it.

Brainmine Tech, one of the best companies offering social media marketing in Pune, uses the latest 2019 social media marketing strategies, and ensures that the strategies are practically powerful to bring in tangible results for the company. So, don’t stagnate your brand with age-old digital marketing and social media marketing techniques, this is the right time when you get going with the best social media marketing strategies for 2019, and make things work your way! In order to get in touch with the best social media marketing company in Pune, dial+91 9096247774.

5 social media strategies for small business

Social media has taken the world by storm. It is the easiest and quickest way of connecting with people around the world. However, social media is no longer limited for personal use; corporate and businesses have adapted social media for marketing and promoting their products and services. It is one of the best ways of marketing small businesses which do not have much budget for marketing purposes. Social media websites like Facebook, Twitter, YouTube and LinkedIn are the most popular social networking sites that are commonly used today. With this note, let us take a look at the 5 social media strategies for small business.

Plan your goals: While opening your account on Facebook or Twitter or any other social media site, it is important to be clear about your goals. This will help you to know what you have to achieve within a few months or a year. Know who your target audience is and accordingly plan your strategy. Social media is the quickest way for promoting your products and connecting with your customers. 

Establish your brand: Establishing your brand becomes easy with social media if you use it effectively. Most social media websites provide several spaces for your logo, photos, links, brand messages, etc. Utilize them properly. Upload your logo wherever possible. Apart from this, do not forget to provide a link to your main website. 

Promote: Once you have established your social media page, the next step is to start promoting your business. Facebook allows you to post images, videos and information on your product. You can also publish your newsletters on these pages apart from sending them through email. On the other hand, Twitter can be used for sending short messages and news about your company or products. You can also add links if people want to read more about the news. Providing information about products and services along with photos and videos can help to establish credibility of your business.

Communicate: Social media is a way of communicating with your customers instantly and directly. People like it when they receive replies for their queries and complaints. You may provide several promotions and offers to your customers, but this is not enough. Take part in discussions with your customers, reply to both negative and positive feedback, answer their questions regarding the product or service, etc. This will help to build a loyal customer base for your business.

Keep track of the results: Social media should help to grow and develop your business. Apart from using the social media sites effectively, you also have to make sure whether you are achieving the right results. Check out the analytics of your social media page regularly to know whether you are doing the right thing. This would help you to alter or modify your strategies if your social media strategies are not effective or successful.

Although the traditional ways of marketing are still used, social media marketing can help small business in a great way because it provides quick results. So once you have established a website for your business, social media is the next step for you.